There’s no point calling him a Fairy Godmother ‘cos he’s a him and a very nice him indeed. Stumbling about on Twitter I noticed I’d got a tweet from a chap I did not know who said he wanted to give me a gift – which is lovely.
However, being a newbie to tweeting and very cautious of the whole thing I was a tad surprised and then wondered if I was being wound up, then panicked that I was being stalked then stooped to googling the chap’s name to allay my fears.
Found out that the chap works at Appliances Online. And he’s not a stalker just a very clever marketing man who also is very good at Twitter and other social media ( I had a tech query and he explained it all very simply and quickly for me).
Anyway, back to the story, I being very curious now tweeted that that was fine I am happy taking gifts from strangers – just as long as my husband doesn’t find out!
The Fairy Godfather quickly noted that I have a penchant for chocolates and thoroughly enjoy wine (please I am a mother of boys! I am sure that explains everything for those of us who need an excuse) so he kindly sent me some beautiful Belgian Truffles and a sumptuous bottle of wine.
In thanking him all I was asked to do was to put a link to Appliances Online on my post and then tell everyone all about the Fairy Godfather visitation and suggest that if you too would like a visit leave a comment on my blog and you might be contacted by someone from Appliances Online and get a special something to lift your day.
I have of course left the box of chocs and bottle of wine in their beautiful gift box lying about on the kitchen table to see if my husband noticed and got curious as to who is sending gifts to his wife... it’s been there two days with no comment and I don’t have the will power to leave it much longer!!!!.
I leave you with how the campaign works in the Fairy Godfather’s own words as I go downstairs to relish a Belgian ruffle before picking the boys up from school….
“We’ve be doing blogger outreach lately. Basically, if you can mention us in your blog (with a link) then anyone who comments also has a chance of getting their hands on a thoughtful (hopefully) gift. This post explains what we’ve been doing really well. Unfortunately I’m not allowed to give away any more washing machines or buy people widescreen tellies but I read in your bio you love wine and chocolate so I thought that you’d not mind both.”
PS: From a marketing point of view I think this is a brilliant campaign because it brings such joy and when I next look for a kitchen appliance I know exactly where I will be going first!
PPS: DON’T FORGET TO LEAVE A COMMENT!!!!!
